Led by Dr. Zuzana Patka Gruntová, the clinic focuses on natural results and healthy skin. We were delighted to collaborate on a full-scale branding—shaping not just the visual identity, but the entire patient experience from the digital world to the physical clinic interior.

For DermaJas, we needed a "noble" middle ground. The goal was to create a visual system that signals medical precision and safety while feeling warm, welcoming, and premium. We wanted patients to feel they were entering a space where health and self-confidence are treated as an art form.

We also hidden the "D" and "J" initials within the rays to create a mark that is both personal and professional. This symbol leads a complete visual system where we selected a sophisticated color palette that extends from the website and Instagram strategy to the physical walls of the clinic.